Category: Internet Marketing

Probably many of you have seen the 1996 movie Jerry Maguire, in which Tom Cruise plays the title character who is a sports agent. He is all about showing his clients the money, but ultimately has a change of heart and chooses quality clients and relationships rather than more and more money.

A master was instructing his pupils and one day he said to them –
“When you look at me what do see? When you look in a mirror what do you see?”
The pupils were somewhat baffled by this cryptic statement, and after conferring amongst themselves one went to the master and asked – “Master, we don’t understand, what are you trying to teach us?”

You’re going to think I’m splitting hairs on this one.
And maybe I am.
But if you’re tired of writing articles and blogposts, I’d like to propose a mind shift that’s helped me out immensely.
Instead of writing articles, write a column.

You walk into McDonald’s and order a burger, fries and a drink. But before you check out, the cashier asks you a helpful question: “Would you like me to Supersize your meal for you?”

The next time you name a website or product, you might want to think about the co-founder of Microsoft, Bill Gates.
Bill and Melinda Gates have spent years helping to eradicate diseases in Africa. The man knows a thing or two about pandemics and about marketing.