Category: Growing Your Business

Lessons from the most successful marketing campaign in history Finish this sentence for me: “Diamonds are ______” If you answered “forever”,- then you’ve seen DeBeers’ diamond...

Generally speaking, the more things you offer your customers, the more money you will make. And if you don’t have a wide range of price points...

I once heard a famous motivational and sales speaker tell the story of someone who set some goals. It seems he wrote down all of his...

This comes from a friend of mine, but I understand it originates from the The World Book Encyclopedia selling manual, back in the day when encyclopedias...

Are things not going the way you’d like? Want more sales? Feeling kind of helpless? You’re not alone. As marketers, sooner or later we’ve all been...