Author: Steve Hodson

Information Publishing

How to Sell Facebook Content and Scheduling for $200/month

You’re already familiar with social media management – actively posting and monitoring your client’s social media. You’ve got to not only make and schedule posts, but you’ve also got to answer everyone who reaches out via social media.
But there is a similar service you can offer that is far less time intensive, and that’s creating and scheduling content for businesses.

List Building

How to Create a Hugely Successful Lead Magnet

A truly great lead magnet is literally worth its weight in gold because of what it can do for you.
Done correctly, lead magnets are irresistible bribes that offer a specific value to a prospect in exchange for their contact information.
The better the lead magnet, the more subscribers you can get.

Growing Your Business

How to Increase Your Profits Right Now

Dan Kennedy tells the story of one of his clients who ran an introduction agency for divorced American men to meet foreign brides. (This was the pre-internet days.)
Dan persuaded his client to raise his price from $395 to $3,995. (Not a typo – he multiplied his price by 10.)